“How can a nation be great if its bread tastes like
Kleenex?" - Julia Child
Pastry
is supremely important.
And
a good bakery is the cornerstone of civilization.
At
least to me.
So
when I heard a new bakery was opening in Santa Barbara, I was delighted. For a
city the size of mine, we are woefully short of enough bakeries. Yes, we have a
few very good ones, but more is always better, and location is everything.
Housed in an industrial warehouse building and retrofitted to be hip and trendy the Helena Avenue Bakery is the latest addition to an ongoing stunning change to the Funk Zone, a former unsightly industrial area two blocks from the beach. There are multiple tasting rooms, Figueroa Mountain Brewery, a distillery, art galleries and multiple places for food, like Mexican street food at Money’s, to food trucks to Seven Bar & Kitchen, Lucky Penny and The Lark - these last two owned and operated by Sherry Villanueva, who started the bakery. “Having a bakery was a logical progression for us,” Sherry Villanueva told me when I stopped in. “It’s exciting to see the growth in high quality businesses opening up in the Funk Zone. The need for a wholesome bakery that appeals to people of all ages became quite clear to us as the neighborhood continues to unfold.”
Housed in an industrial warehouse building and retrofitted to be hip and trendy the Helena Avenue Bakery is the latest addition to an ongoing stunning change to the Funk Zone, a former unsightly industrial area two blocks from the beach. There are multiple tasting rooms, Figueroa Mountain Brewery, a distillery, art galleries and multiple places for food, like Mexican street food at Money’s, to food trucks to Seven Bar & Kitchen, Lucky Penny and The Lark - these last two owned and operated by Sherry Villanueva, who started the bakery. “Having a bakery was a logical progression for us,” Sherry Villanueva told me when I stopped in. “It’s exciting to see the growth in high quality businesses opening up in the Funk Zone. The need for a wholesome bakery that appeals to people of all ages became quite clear to us as the neighborhood continues to unfold.”
And
the Funk Zone is unfolding rapidly and smartly. “We are trying to build a sense
of neighborhood,” Sherry says. “It's not about making a quick buck, It's about
building the long-term relationships.” Helena Avenue Bakery serves as a
wholesale bakery providing custom-baked goods for Lucky Penny, The Lark, Les
Marchands and other coffee shops and restaurants throughout Santa Barbara. What’s
cool is that now it’s open for retail, via a shared door of the Santa Barbara Wine
Collective. And Helena Avenue Bakery has a two pronged approach: bakery and picnic
lunches. The bakery offers various quiche selections with a deftly crispy
crust; baguettes; walnut batards; ciabatta bread not to mention egg croissants
with arugula pesto and prosciutto; apricot-thyme croissants; and cookies
including their rich peanut butter.
But
there is also The Picnic Counter offering prepared foods for
take-away like house pickled veggies; couscous salad with cherry tomatoes, cucumber
and feta cheese; Brussels sprouts Caesar salad; focaccia with roasted corn, pasilla
peppers, queso fresco and cilantro; and fried chicken sandwich on ciabatta.