Taste My Town: Sampling Santa Barbara At Premiere Event

Me & The Mrs at Taste of the Town

Food and wine events in Santa Barbara are a dime-a-baker’s-dozen. But one in particular stands out for me, and it happens on September 7th – 9^th, where top chefs, stellar wines, cool brews and spirits offer their best.

The Taste of the Town, now in its 38th year, has always supported the programs and services of the Arthritis Foundation - the only non-profit organization dedicated to improving the lives of 50 million people including nearly 300,000 children with arthritis - through health education, advocacy, research, and local juvenile arthritis support.

Taste of the Town uses wine, food, music, beer, a silent auction - all of it local to Santa Barbara - to make for an enjoyable afternoon (a partial list of who will be there is below).

So, as I said, a dime a dozen. So why this particular event?

1. Tickets are limited, so you’re not throwing elbows to find a bite of food or sample a beer or wine (one local event draws 3,000 people – waaayy too may folks impeding your progress.) Taste of the Town is easy to navigate.

2. It’s one of the coolest venues around. Held at the Rivera Business Park, it was formerly called The Normal School, then it became the first iteration of UCSB. Held under the shaded canopy of arched column walkways, a mirror pool lies dead center – and it almost looks like the Getty Villa In Malibu.

3. This is where my wife and I shot some of our wedding photos. So right there, I have sanctioned the place. I’ve attended the event and can sanction that too. For other cool events in Santa Barbara check out my March 2018 new comedy Travel Book: Santa Barbara Know It All: A Guide To Everything That Matters.                                         

Individual regular admission tickets for the Sunday afternoon Taste of the Town on 9/9/18 are $125 per person in advance, $140 at the door and yes it’s worth it. There’s also a more exclusive event on 9/7.

Tickets are available at www.arthritis.org/tasteofthetownsb or by calling the Arthritis Foundation Central Coast at 805-563-4685. Hope to see you there!

Confirmed Food Purveyors: Ca'Dario, Finch & Fork, High on the Hog Catering, Lilac Patisserie, Michael's Catering, Opal Restaurant & Bar, Santa Barbara Yacht Club, The Little Door, The Palace Grill, and Via Maestra 42.

Confirmed Wines, Spirits and Beers: Alexander & Wayne, Alma Rosa, Au Bon Climat, Brander, Brewer-Clifton, Cutler's Artisan Spirits, Demetria Estates, Grassini, Islands Brewing Company, Jaffurs, Ken Brown Wines, Kessler- Haak, Melville, Presqu'ile, Qupe.

The Spirits of Ventura: Tequila, Beer, and Lemons, Oh My!

No, this isn’t a ghost story, unless beer and tequila frightens you. This is liquid satisfaction in downtown Ventura. Located 60 miles north of Los Angeles, Ventura has long been like that middle child in every family – ignored and left behind in favor of the flamboyant kid, namely Santa Barbara. But Ventura is rapidly changing; there is a laid back vibe, easy beach access, strong arts community, and the culinary scene is taking off. But what’s really getting attention is our friend, alcohol.



Anacapa Brewing Company

Wine is booming with nearly 15 wineries from Oxnard to Ojai. But wine gets the lion’s share of attention already, so it’s time to uncover other sweet juices of joy. Micro-breweries are ubiquitous along the Central Coast, but currently in downtown Ventura there is only one: Anacapa Brewing Company. Housed in a 130 year-old building, the narrow interior is bookended by exposed brick walls. Owner Danny Saldana offers five brews on tap, and new brews coming on line all the time. You can only buy them here, or bring in your growler for a fill-up. Their hops come from Yakima, Washington, and their malts from Canada. The result is finely balanced beers; everything from porters and hoppy double IPAs to lighter lagers. They also have a large food menu and are located right on Main Street. (http://www.anacapabrewing.com/) 


Dr. Adolfo Murillo



Mules haul out the agave

What does a local optometrist do when his family ranch in Mexico is up for grabs? Since the ranch was located in Jalisco, Mexico, Dr. Adolfo Murillo planted blue agave in order to produce tequila. All tequila must come from the state of Jalisco otherwise it ain’t recognized as tequila. His organic approach to the barren and difficult ranch land has resulted in better quality agave, stronger, and healthier. Adolfo has shared his organic protocol with other farmers in Mexico, regardless of the crop, and currently there are farmers growing organic in multiple states. You can find his Tequila Alquimia in restaurants and bars in Ventura. His is one of only three or four of the 1,150 different labels of tequila in the world to be certified organic by the USDA. There is the blanco, reposada, añejo, and Extra Añejo, aged six years. These are smooth tequilas, beautifully made and they make excellent margaritas. Adolfo’s recipe defies the conventional approach: One part tequila (he prefers the blanco over an aged version), one part fresh lime juice, ½ part orange juice, and ½ part agave nectar. That’s it, no need for triple sec or Grand Marnier. And the result is a fresh, crisp flavor with the fruit and tequila being balanced. Or have them at room temperature, as these are sipping tequila’s, not shooters. Does organic really matter in a tequila? Well, consider this: the average growing cycle of blue agave is 7-10 years; that’s nearly a decade an agave plant can soak up chemicals, toxins and pesticides. With Tequila Alquimia, there are no chemicals in the ground to begin with. So there. (http://www.tequilaalquimia.com/)

James Carling

Ventura is also home to vast citrus orchards, specifically lemons. So if you’re of Italian descent limoncello is customary back home along the Amalfi Coast. If you’re the husband/wife team James Carling and Manuela Zaretti-Carling, you bring Italy to California. They had been making their limoncello at home for 10 years and were eventually persuaded to move into commercial production. Ventura Limoncello has scored tremendous medals and awards at spirits competitions, even beating itself in one competition. So what is limoncello? Just the best damn lemon liqueur you’ll ever taste. Lemon peel, neutral spirits, sugar and water. There ya go. But the simplicity of ingredients should not belie the quality. James doesn’t use vodka as he believes that vodkas give the liqueur a harsher taste. Only the top layer of the lemon skin is peeled, all by hand, then it’s infused in large glass jars (metal containers leave an aftertaste) with the neutral spirits. In addition to their original version, they produce a crema, one made with milk, and an orange-cello made with blood oranges. Smooth, viscous and addictive, you need to find this when you’re in the area at local restaurants and bars, and take a bottle home with you. Leave it in the freezer and pour it directly into your glass. (www.VenturaLimoncello.com) 

Lemon rinds in neutral spirits, relaxing.

All these diverse liquid refreshments can be found by simply walking Main Street in downtown Ventura, and these family-owned businesses deserve your attention, not just because they offer a local flavor to your visit, but because these are excellent beverages. For more information about Ventura/Ojai including the wines and restaurants, shopping and outdoor activities, check out my Moon travel book, Santa Barbara & The Central Coast. Salud!

http://www.amazon.com/Michael-Cervin/e/B004APYU4S